Monday, March 25, 2019


I have to be honest and say that I am not a massive lover of ice cream, it's the kind of thing that you grow out of, grown-ups can't eat ice cream or can they? Obviously they do as the ice cream industry is quite literally huge!!

As you all know I am pretty fond of my social media and I am constantly asked questions about how effective it is and does it really work? can it really influence people into buying their brand or supporting their business. I know it works but there are millions of people out there who think that Social Media is a fad that is just what some term a new phase in marketing via the internet.

I recently followed a new account to twitter in our region, Cold Stone Creamery. I have been a customer at the Cold Stone before with Mitten, she loves their vanilla, I prefer the chocolate. Anyway I had been following the account for a few weeks when they started putting pictures of ice cream cakes up, I have NEVER had the urge to buy or even want an ice cream cake in my entire life. A few days passed and, yes you guessed it, I got into the car and drove to the nearest Cold Stone Creamery and bought an ice cream cake!!!

Trust me social media is a very powerful thing!!

Facebook and Twitter

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